Sourcing is a common term, often used in the procurement of services and vendors. But sourcing is also commonly used in regards to talent acquisition. So what is sourcing in the recruitment process? Since not all jobs can be filled by posting a job online and having applicants find you, you (or someone on behalf of your company) have to go find good candidates to fill your position. That is sourcing.
Sourcing is a talent acquisition discipline which is focused on the identification, assessment and engagement of skilled worker candidates through proactive recruiting techniques (Wiki).
But wait, isn’t that recruiting? While sourcing is a discipline within the recruiting process, there is a distinction between sourcing and recruiting. Check out our article How is Talent Sourcing Different from Recruiting? There is also some heated debate over the definition of Sourcing vs. Recruiting, and whether recruiters are sourcers are recruiters.
What do you think?