5 Trends That Will Redefine Your Recruiting Strategy in the New Year

December 21st, 2016

Out with the old, in with the new—talent acquisition marketing strategy, that is.

2017 is promising to be a very busy year for recruiters, as the job market picks up and recently finalized trade agreements have the global economy in full swing. Despite the job-related optimism, many talent leaders are still struggling with a general lack of resources and an undefined employment brand strategy.

So what can you expect in hiring and recruiting strategy for 2017?

Talent is Key for C-Suite: When it comes to company success, recruiting leaders are key to their organization’s efforts. More than 83 percent of talent acquisition leaders hold talent as their number one resource, and 75 percent of recruiters say that their team is one of the top reasons for company growth and new success.

Sales Funnel Big Data Flat Style Concept. Vector illustration of Big Data Filter. Laptop with Data Analysis.

Focus on Sales, Operations, and Engineering: A majority of recruiters expect to hire more employees in the coming year, and the bulk of that number will be in sales. To stay relevant, recruiters will need to find innovative ways to recruit talent pools in the sales, operations, and engineering industries.

Hiring Source Diversity: Recruiters often say that employee referrals are their biggest source of top quality hires. This makes sense, given that referred employees are quicker to hire, more committed to their jobs, and better performers over the long term. To keep the talent pools full, however, recruiters will still need to maintain their presence with staffing firms, on social networks, and marketing your employee and personal brand across all platforms.

Employer and Employee Branding: Not everyone has an unlimited recruiting budget—and when money is tight, the best course of action is often to spend conservatively. With more than 50 percent of recruiting budgets allocated to recruitment agencies and job boards and just 17 percent slated for technology, it seems recruiters may have some wiggle room when it comes to being a bit adventurous with the budget. Since investing in the employer branding strategy is at the top of 53 percent of recruiter’s wish lists, 2017 might be just the right time for a bit of non-traditional recruitment spending.

Automation and Data: Since hiring demands continue to grow while recruiters struggle with a limited budget and even fewer human resources, automated screening processes and data-driven hiring strategies seem to be the next logical step toward talent acquisition efficiency. Larger companies report that big data is their number one trend for the coming year, touting minimal human bias, higher screening accuracy, and efficient soft skill assessment as distinct advantages in the recruitment process.

Do you need help with your 2017 recruiting strategy? Give us a call at (877) 746-8450!

One Response to “5 Trends That Will Redefine Your Recruiting Strategy in the New Year”

  1. SIReview.StaffingIndustry Says:

    I really like the post. Talent is always the key for selection.

    Yes.. diversity in selection source can provide us with good results.

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