Category: News

Outside-In® Pays it Forward

October 22nd, 2015

Sticking with our commitment to give back to the community, Outside-In® Companies have extended our Charity of the Month program so that we can make a bigger impact in supporting charity organizations. Inspired by Preston’s March for Energy, our new program is all about Paying it Forward.

Preston’s March for Energy was created when Preston, a young man with Mitochondrial Disease, which leaves him with low muscle tone and developmental delays, was blessed to receive an adaptive bike donated to him through a fundraiser that was developed by a family friend. The Buenaga family was amazed by this overwhelming support, and they immediately began to “pay it forward” by raising money (each bike costs between $1400 and $2500) for more children to realize their dream of riding their own bike.

Outside-In Companies have adopted a 14-year-old boy named Zachary who lost his left leg in November of last year due to Osteosarcoma. He uses a prosthetic to walk, but misses being able to ride a bike around the neighborhood or go for a bike ride with his sister, Mother or Father. One of the first questions he asked when he found out he was going to lose his leg was whether or not he would ever be able to ride a bike again.

Your support will help us purchase an adaptive bike best suited to Zachary’s needs and allow him to ride a bike again. Our goal is to raise $1,500 by the end of the year to give Zachary a new bike for the holidays AND additionally raise more than enough funds and help him pay it forward to another awesome child to get a bike as well.

Please consider donating now through our YouCaring page to help us reach our goal!

To support or ask about our Outside-In® Paying it Forward program, contact us at charity [at]

A Lifetime of Junior Achievement

October 8th, 2015

Our President & Founder, Chris Burkhard was honored last night as a Distinguished Alumni by Junior Achievement of Delaware during the organization’s 26th annual Delaware Business Leaders Hall of Fame induction. In a Facebook announcement leading up to the event, JA shared, “We are excited to feature Chris Burkhard of Outside-In® Companies this year, with a new category of recognition, The JA Distinguished Alumni Award. He is the epitome of what Junior Achievement stands for.” Chris, a self-proclaimed “JA Kid”, has experienced virtually every role in Junior Achievement, from student to his current alumni status. We interviewed Chris to hear about his JA journey that led him to earn this award.

How did you get involved with Junior Achievement?
Burkhard-srpicMy dad was on the Junior Achievement of Delaware board for 20+ years. When I was 13 or 14 and a freshman in high school, he volunteered me to go to a JA program at Newark High School. That was where it all started.

Tell us about what it was like to be a JA kid.
I wasn’t much of a student at the time, I did OK, and I’ll admit that I wasn’t all that excited about being dropped off for the program. But I ended up really liking it. I liked being a part of the company program where we built a company, designed a product and then sold it. I also distinctly remember that I didn’t like the manufacturing part of the program. I recall not wanting to go to the first couple meetings and I definitely didn’t want to tell my mom that. But, like I said, I ended up really enjoying it.

Do you remember the company or product that you created?
We created and sold Birdhouse Kits. In those days, there were about 30 kids in the program who were broken up into small groups, each of which created their own company. I can’t remember the name of our birdhouse company. And as the Head of Marketing in the group, it’s really driving me crazy!

How is the program different today than it was when you were a student?
The program has really come a long way. Back in the day, the company program was more ‘templated’. There were a bunch of questions and we filled in answers. Today, the program encourages the kids to think and process through the decisions you really have to make when you start a company. Looking back, I realize that the program was modeled more after big, public companies. The concept of an entrepreneur wasn’t the same back then. I also remember that we issued stock certificates in the program! Today, it’s equity shares.

What roles have you held in JA?
I started as a student in the program. Next I was a volunteer in the classroom for may years – I taught 1st, 2nd and 3rd graders. I even taught with my kids. I became a board member around 2003, Chair Elect 2010-2011 and was the Board Chairman in 2011-12 and 2012-13. Now I am what they call “Chair Emeritus Council.” Over the years, I worked on growing programming in Cecil County, entrepreneurial innovation in other parts of Delaware, and was on the leadership council of the board for many years.

If you had to sum it up, what has ‪#‎JA‬ done for you?
JA helps kids figure out who they are and what they want to be — and it must work because look at me, I’m a “JA kid”. I was a teenager when I was first introduced to JA, and just like any classic teenage boy, I was into sports and girls. I wasn’t all that interested in going to a school program that my parents wanted me to go to. And I didn’t yet appreciate what my dad had accomplished as an entrepreneur. But after going to a few sessions, JA became the first thing I tolerated as a teenager. A few years later, I began to build an appreciation for my dad and what he accomplished. Fast forward to today, and now building businesses and working with the next generation of JA kids is a passion.

You know the concept of “flow” and how when you lose track of time doing something you love? That’s how I feel when I watch the kids as they start to ‘get it.’ I see how much the kids learn and how much harder it can be than school, but how it can be that much more interesting to them. I have come to understand that the schools have their hands full and when you see these kids learn something that the school environment does not teach, it’s really amazing. I had a parent tell me that the most her son learned in high school was through his JA experience. That’s what it’s all about. When you put a mentor and a child with curiosity together and start to see the kids respond with interest – that’s what it was all about. Finally, it was really fun to hang out with my daughter while she taught a JA program. Perhaps I’m passing the torch, but if not, JA has been a great family experience for me.

What do you hope for JA in the future? What do you hope for the next generation?
Today, the teenagers that sign up for JA are the ones that are smart, the ones that are trying to do well and get a leg up. This is great. But we also have to reach the Chris Burkhards who aren’t interested and don’t think its cool. How about the kids that don’t know about the program and don’t have families that will sign them up? Also, as JA expands the way the program is delivered through technology and race to make the concepts easier to consume, I hope we don’t forget the power of the volunteer. As we develop online and create better tools, I hope JA doesn’t forget the connection between the kids and their mentors.

About Junior Achievement of Delaware

Through a dedicated volunteer network, Junior Achievement (JA) of Delaware offers in-school and after-school experiences for students in grades K-12.  JA experiences focus on seven key content areas: business, citizenship, economics, entrepreneurship, ethics/character, financial literacy, and career development. Junior Achievement of Delaware serves all three counties in the State of Delaware, as well as, Cecil and Salem counties in Maryland and New Jersey respectively.

If you’re interested in volunteering or signing a student up for a JA experience, please visit Junior Achievement of Delaware’s website here.

Outside-In Team Featured in Delaware Business Times

September 2nd, 2015

On September 1st, members of the Outside-In® team were featured in the Delaware Business Times article, “Job Market: The need for employees with specialized skills spikes.

Our President, Chris Burkhard was quoted, discussing how “the growing employment market would finally give unemployed and underemployed workers the chance to follow their career plan.”

“We are starting to see more opportunities, not that the recession is behind us fully, but people are willing to step back away from a job and try again. I think people are starting to have enough confidence in the market to consider a move from their current jobs,” Burkhard said. “We had the awful 2008-2009 financial crisis. I think there are a lot of people who are unemployed or doing things they don’t really like. I think that’s always a mistake. We’re coming out of an era when people were just happy to have work. It seems the market is finally giving people a chance to pursue their career goals.”

Images and Infographic from Delaware Business Times [Images and Infographic from Delaware Business Times]

Along with Chris, team members Debbie Fincher, Karesa Blagrove, Heather Pelaez, Rich Kolodgie, Shante Hynson and Joshua Wiggins were photographed in our Newark, DE Office. To review the article and learn more about the top job postings in Delaware and current job market trends, click here.

14 Years Young!

August 6th, 2015

I never thought my business would live to make it to the teenage years. When I started the business I had a 9 year plan and an 89 page business plan. After 14 years, we now operate with quarterly priorities and 1-3 year goals on one big, ever-evolving page. I have learned I cannot, and I no longer try, to control it all. Let it come. Listen to the universe and the market. Take advantage of opportunities. That is my simple mantra today. But I have many memories, both good and not-so-good, that I would like to share. This list won’t be about firsts and largest. Just great memories that stand out.

A memory for each of our 14 years in business!  

2001: I knew I would face adversity as I got started but had no idea how much! I just wish I didn’t have a flood, theft and 9/11 happen all before we officially opened for business. It was a tough start for Outside-In®!

2002: I worked often. In fact I worked every single day of this year. Folks started to recognize our business and to buy our services. I learned that working hard and working smart matter!

2003: In January of this year we trademarked Outside-In®. Other than that, I don’t even remember 2003. Did I mention that you have to work a lot to start a business from scratch?

2004: The year we got our first real office! I started the business from a coat closet that I rented from a good friend. In 2004, we moved to our new headquarters here at Casho Mill Road.

2005: CBI Group was recognized by the Philadelphia Business Journal’s Best Places to Work program, was the recipient of The News Journal’s 2005 Best In Business Award for Best Up and Coming Company, and we placed #19 on the Philadelphia 100 growth list. We knew we had “made it”.

2006: The Year of the “Weepul” — we have had different employee recognition programs over the years. This year my team would receive “Weepuls” for “getting caught being Outside-In®.” Weepuls are a small, spherical, fluffy toy, with large, plastic googly eyes and no limbs. They were everywhere in the office, most of them stuck to the top of our computer monitors.

2007: We established our first annual theme this year, a Dr. Seuss theme ‘O the Places We Will Go.’ It was a great fit for the company that year because 2007 was a year of possibilities.

2008:  The year the Great Recession begins. We had a successful first seven months of the year but by August the market was on high alert. By October customers were making cuts, decreasing hiring projections or freezing hiring altogether. This was also the year I started the Outside-In® Guy blog, perhaps the writing started as therapy for rough business times.

2009:  This is the year I learned that I could do every job in the business. Why?  Because I had to survive. It was a slow year, but good year. Nothing like a good recession to give a team a common enemy. We fought hard, grew again and made it all work.  And this is the year I stopped wearing a suit and tie to work every day!

2010: We won the NCCCC Entrepreneur of the Year award this year. The same award my father won in the 80’s. We were proud to be the only Father/Son winners!

2011: We had an office fire and flood on Superbowl Sunday. This was a challenging time as the business faced many obstacles to stay open (spoiler alert, we did) and find any kind of normalcy for a few months. We did it, and we grew stronger through it. That is when I knew a business is done only when the leaders say it is!

2012: Placers comes back strong. CBI Group made the HRO Today Baker’s Dozen List, recognized as an Honorable Mention and Mid Market Leader, among 21 companies acknowledged through customer feedback.

2013: CBI Group, Placers and Barton Career Advisors announced a new partnership under our shared values-based culture, Outside-In®. The companies now work together under the Outside-In® brand as full service talent organization for career and outplacement services serving the national marketplace.

2014:  This is the year of the bad Northeastern winter when no one could get to work. Few did much proactively with their companies. The first four months of the year were terrible for most businesses. We made the most of it and got back on track!

2015: We have grown 44% in the first half of the year and have all the nicks and dings to show for it. Growth is hard, but I continue to learn something new every day!

New Partnership with Medical Society of Delaware

August 4th, 2015

medical_societyThis summer, Outside-In® Companies became a new Affinity Partner to the Medical Society of Delaware. The Medical Society’s Physician Relations team assists practices with all aspects of practice management support. With physicians’ offices and hospital organizations growing at such a rapid pace and rising competition for the best people, MSD saw a partnership with Outside-In® as a great opportunity to serve their members’ medical staffing needs. Outside-In® Companies will assist MSD members with recruitment, staffing and outplacement services.

“The Medical Society of Delaware is thrilled to partner with an organization of Outside-In® Companies’ reputation and stature. The Outside-In® team has a strong record in health care staffing in the area and are known for providing their clients – and our members – top-notch service. This is yet another example of the quality programs, products and services available to the Delaware physicians through their state medical association,” said Mark Meister, MSD’s Executive Director.

Outside-In® Companies Founder and President, Chris Burkhard comments, “We have been helping Delaware’s medical community for more than 40 years since the founding of The Placers. We are excited to bring all our expertise to bear formally as we provide cost effective talent solutions to the association.”

For a full listing of the Medical Society of Delaware’s Affinity partners, please click here.

Introducing talentSOURCE

July 27th, 2015

The improvement of the economy is shifting control of the job market back into the hands of the talent; How are businesses going to keep up with hiring, reduce their time-to-fill, and identify top talent?

NEWARK, Del. – July 27, 2015 – CBI Group has launched a new service, talentSOURCE, a comprehensive suite of talent pipelining solutions designed to solve hiring challenges. This new recruitment sourcing service was developed after considerable feedback from clients regarding difficulty sourcing top talent for hard to fill jobs. talentSOURCE offers customers five levels of sourcing and pipeline development services for a specific position or a number of positions.

As the economy improves, potential candidates have options, are well paid, and aren’t putting themselves or their experience out on the web as much; in turn, making sourcing talent more difficult. talentSOURCE has been developed to help businesses reduce time-to-fill, improve quality of hires, and identify top talent for hard-to-fill opportunities.

“Given the scarcity of talent and the importance of that talent to the strategic directions of our customers, we saw an opportunity to provide another service option,” says CBI Group President, Chris Burkhard. “We find that time and resources in recruitment are often stretched thin and that new ways of identifying candidates like talentSOURCE give leaders another lever to pull when needed!”

When examining hiring trends, it’s no surprise that the shift in the job market towards the candidate is affecting some of the most critical metrics. According to Indeed’s Time to Fill report in January, when businesses fail to fill a job opening within the first month, there is a 57% chance that the position will remain open for three months or more.

Additionally, more often than not, passive candidates, or those candidates who are employed and generally happy, are the most talented and desired professionals, making a strategic sourcing plan increasingly important.

CBI Group is a recruitment solutions company that serves customers nationwide from their Newark, DE headquarters. If you need talent sourcing help and would like to learn more about talentSOURCE, contact CBI Group at (877) 746-8450 or email

Goodbye Job Boards

June 15th, 2015

The improvement of the economy is shifting the control back into the hands of talent, which means job boards are no longer the leading source of hire. Watch this video to find out what you can do to prepare for the death of job boards.

Download our Free White Paper – The Shifting Job Market: Preparing for the Death of Job Boards to learn how to create a sourcing strategy for identifying passive talent and why you shouldn’t start recruiting without one.


2 Birds, 1 Stone: Fitness & Giving Back

June 9th, 2015

This week, the Outside-In® Companies announce the adoption of the 2015 Greater Wilmington Boys & Girls Clubs Fitness Challenge for our charity program. In our Outside-In® Charity of the Month program, we pull together to help organizations in their cause. Team members nominate charities close to their hearts and as a company, we spread awareness, hold events, and collect donations – both items & monetary – to support those in need.

2015-fitness-challengeThroughout the summer, our team will be committing to new health and wellness goals to raise much needed funds for the Greater Wilmington Clubs. During our planning for our 3-5 year strategic plan we set specific goals for our leaders and team members to think about “sustainability” for their personal and professional objectives. This new partnership with the clubs helps us to realize our goals and to bring much needed awareness to the needs of the youth in our community.

16 team members have signed up for the challenge and will have the opportunity to join in on free wellness and fitness classes that local companies have offered to support the cause. The first event will be tomorrow with Liz Abel of Free and Abel who offer food, health, and lifestyle coaching.

To learn more about the goals of this program, visit You can request more information by calling 302-266-0860 and asking for Chris Barton, Vice President Greater Wilmington Boys & Girls Clubs Board.

Outside-In® Companies Announce Partnership with Delaware Association of Rehabilitation Facilities

April 21st, 2015

ID-100249468We are pleased to announce that we have entered into a new partnership with DelARF to benefit all of their members and offer talent management services in recruitment, temporary staffing, and outplacement.

DelARF is a statewide membership association of agencies supporting people with disabilities. Membership is open to organizations that provide direct services, advocacy and/or educational services to Delawareans with disabilities, their families and advocates.

“We know that talent can be a real difference maker in your company. We offer customer-centric talent services that can help you in the course of running your business!” says Outside-In® President, Chris Burkhard.

  • Do you have a need to hire key staff but don’t have the Human Resources staff to handle the recruitment process?
  • Have you considered using a temporary workforce to give you budget flexibility, but don’t know how to get started?
  • Do you experience highs and lows in hiring and need a steadier flexible recruiting stream that you can turn on and off as needed?
  • Is your company experiencing a reduction in force? If so, you need tools at your disposal to help your impacted workforce get redeployed quickly as you do the right thing for the community and for the brand you represent!

As a values-based company founded in Delaware in 2001, the Outside-In® team is committed to providing “Service to the Nth Degree”. If you are interested in learning more about these services, please visit or call our Newark office at (877) 746-8450.

Image courtesy of

Upcoming 5/21 Talent Seminar: Creating a Culture of Excellence

April 2nd, 2015

Please join us on Thursday, May 21st (7:30-9AM) for our Outside-In® Talent Seminar featuring guest speaker, Brad McCarty, Head Coach of the Men’s Soccer Team at Messiah College. Messiah College Soccer is the Winningest College Soccer Program in America. How do they do it? Brad attributes their success to creating a culture of excellence. The shared purpose, principles and values of their program are what makes Messiah so successful. Messiah’s ideology is one that is universal and can be applied in any business, team or organization looking to achieve excellence. Join us for a great discussion, a hot breakfast, and networking with like-minded professionals!

You can learn more about Messiah’s story in The Messiah Method, a book written by Michael Zigarelli, a Professor of Leadership and Strategy at Messiah College. The book outlines “seven disciplines that propelled these teams from decent to dynasty… They’re seven disciplines that can supercharge your team, too.” Visit to learn more or purchase the book on Amazon (Disclaimer: we will not receive any proceeds from book sales.)

Here’s what the seminar will look like:

7:30-8:00 AM     Meet some new people over breakfast and coffee!

8:00-8:45 AM     Talent Seminar Presentation by Brad McCarty

8:45-9:00 AM     Q&A

Register Today!

*HRCIThis seminar is pending credits!


Brad McCarty, Head Coach of the Men’s Soccer Team at Messiah College

mccartybradmessiahBrad McCarty begins his 15th consecutive season on the bench for the Falcons’ men’s soccer program in 2015, and his seventh as head coach. McCarty is the seventh head coach in the program’s storied 43-year history, and since taking over the reins of the program in 2009, he  has kept the Falcons among the nation’s best in men’s soccer.

In six seasons, McCarty has led the team to four NCAA Division III Championships, holds an 133-5-5 overall record, and has twice been named NSCAA National Coach of the Year (2009, 2012). “I’m extremely honored and excited about the opportunity to be the head coach of Messiah College men’s soccer,” McCarty said upon his hiring. “My desire is to work as hard as I possibly can to maintain our core ideology. The principles and values of our program are what makes this a special place, and I see it as my responsibility to be true to those ideals.”

McCarty was also a standout player for the Falcons as a collegian. He claimed NSCAA All-Region honors as well as earning Adidas First Team All-America Scholar-Athlete accolades as a senior before graduating from Messiah in 1993 with a degree in health and physical education. Before returning to Messiah as coach, McCarty played professional soccer for four seasons and completed his master’s degree Summa Cum Laude at Wichita State University, focusing on sports administration. He resides in Dillsburg with his wife of more than 20 years, Jodi. The couple has four children: daughters Madison and Morgan, and sons Ian and Finnley.

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